Our Manifesto · 2026

Fake reviews destroy real businesses.
We're building the technology to stop it.

BYEreview is an AI-powered trust engine that detects, analyzes and removes fake reviews across Google Maps, Tripadvisor, Trustpilot and Yelp — protecting the reputation and revenue of local businesses across Europe and the Middle East.

$152B Influenced by fake reviews yearly
240M Fake reviews removed by Google in 2024
+41% Year-over-year fake review growth
€0 Upfront cost to clients
The Problem

Local commerce runs on trust.
Trust is under coordinated attack.

74%

of consumers have read a fake review in the last year without realizing it (BrightLocal, 2025)

5–9%

of annual revenue lost per star decrease in Google rating (Harvard Business School)

~30%

of all online reviews globally are estimated to be fake (World Economic Forum)

+80%

month-over-month growth in AI-generated fake reviews since 2023 — the cost to attack is now zero (Shapo, 2025)

EU Digital Services Act

Mandates platforms combat fake reviews and systemic risks. Non-compliance: fines up to 6% of global revenue. Deadline: 2026. BYEreview generates DSA-compliant legal payloads that force platforms' legal obligation to act.

EU AI Act

Classifies AI systems that manipulate human behavior as unacceptable risk. Generative AI is producing synthetic reviews at industrial scale. BYEreview is the "good AI" required to police the bad.

FTC + UAE Federal Law

US FTC bans fake reviews with fines up to $50,120 per violation. UAE Federal Decree-Law No. 34 imposes criminal liability for digital defamation campaigns. EU regulators follow FTC precedent.

The regulatory window is open right now. As DSA enforcement ramps through 2026, every business in Europe needs a compliant, proven tool to defend their reputation. We built it.

Our Solution

The first Agentic Trust Engine
built to fight AI with AI.

We don't "flag" fake reviews. We deploy a multi-model consensus architecture to definitively prove synthetic origins — then autonomously generate DSA-compliant legal evidence and file official takedown requests.

01

Free Audit

Business submits their Google Maps URL. Our AI scans every review against 40+ fraud signals in under 60 seconds. No commitment required.

02

5-Layer Analysis

Flagged reviews pass through five independent AI layers — semantic vectoring, cross-model consensus, legal compliance check, profile forensics and pattern clustering.

03

Human Validation

Our legal team reviews and signs every case. No automated report is filed without a human professional's approval. The AI proposes — the expert decides.

04

Official Removal

Evidence-backed dossiers filed through Google's (and other platforms') official channels. Pay only when the review is confirmed removed. 60-day re-removal guarantee.

Technology Stack

Multi-model consensus.
Zero hallucinations. Zero errors.

By triangulating three independent AI providers we eliminate the hallucination risk of any single model. This creates an evidentiary standard that platform legal teams cannot reject.

byereview — agentic detection pipeline v2
$ pipeline.run --review "Terrible service, never going back" --platform google_maps
> [1/5] OpenAI Embeddings → Semantic similarity 0.94 vs known bot-farm template corpus
> [2/5] Google Gemini → Cross-referencing reviewer profile history, geo-data, review timing clusters
> [3/5] Anthropic Claude → Logical reasoning, contradiction analysis, evidence compilation
> [4/5] Exa + Perplexity → Live legal framework check: DSA Art.22, DSGVO, CNIL, UAE Federal Law No.34
> [5/5] MongoDB Vector Search → Matching bot-ring signature across 4 markets — previous hits: DE×3, ES×1
FAKE — Confidence 97.2% → DSA-compliant dossier generated → Queued for human sign-off

OpenAI Embeddings

Converts reviews into high-dimensional vectors and measures semantic similarity against a proprietary corpus of known attack patterns. Detects copy-paste campaigns, template reviews and coordinated bot-ring content — even when exact words differ.

Google Gemini

Multi-modal reasoning engine that aggregates evidence from all analysis layers, cross-references reviewer profile forensics and geo-data, resolves conflicts and produces an explainable consensus verdict.

Anthropic Claude

Powers our entire web platform architecture, design system and development pipeline. Also handles logical contradiction analysis, evidence compilation and legal dossier drafting across all markets.

Exa + Perplexity

Real-time legal intelligence layer. Monitors regulatory changes daily (DSA, DSGVO, CNIL, UAE Data Protection Law) to ensure our takedown payloads use the exact current legal framing required — in every market.

MongoDB Atlas

Document database with vector search for cross-market bot-ring fingerprinting. Every attack pattern logged in Germany strengthens our defense in Dubai. The data becomes our moat — a global threat-intelligence network that compounds over time.

Cloudflare

Edge hosting, WAF and global CDN for all web properties across four markets. Sub-50ms TTFB globally, zero-trust security model, DDoS protection — critical for a platform that attracts adversarial actors.

The Team

Four founders. Three disciplines.

Technology, law and strategy — every case is approached from all three angles simultaneously. That's why our removal rate outperforms any single-discipline competitor.

David Sitjes — Co-founder & CEO

David Sitjes

Co-founder & CEO

Full-stack engineer and AI architect. Designed the multi-model detection pipeline and leads product strategy. Background in fraud detection pattern systems and scalable AI infrastructure.

Admir Bahtagic — Co-founder & CPO

Admir Bahtagic

Co-founder & CPO

Product strategist focused on building secure, scalable reputation management systems. Leads client operations and market expansion across all active geographies.

Santiago Talavera — Criminal Lawyer & Compliance

Santiago Talavera

Criminal Lawyer & Compliance

Specialist in cybercrime and corporate law. Ensures every case complies with GDPR, DSA and platform policies. Architect of the ethical AI framework — no automated action without human legal sign-off.

Pilar Bofarull — PR & SEO

Pilar Bofarull

PR & SEO Lead

Brand strategist and digital reputation expert. Manages media relations, content strategy and SEO across European and MENA markets. Makes sure the businesses we protect stay visible.

Market & Traction

Four markets live. TAM: $2.4B.

24 million SMEs in the EU. 400,000+ in the UAE. Focusing on high-vulnerability sectors (hospitality, healthcare, retail) yields a $2.4B serviceable market in Europe and MENA alone — before platform expansion.

✓ Q1 2026 — Live

Spain

Primary market, first in production. Full legal framework (LSSI-CE, RGPD). Active client portfolio across hospitality, healthcare and professional services. Generating warning labels from Google's own spam filters — creating urgency for businesses.

✓ Q1 2026 — Live

UAE

English-language market targeting Dubai and Abu Dhabi. Hospitality and medical sectors hit hardest by review farms. UAE Federal Law No. 34 creates strong legal grounds for removal — higher urgency, faster client decisions.

✓ Q1 2026 — Live

Germany

Largest European market by review deletion volume (2.19% of all reviews deleted since Jul 2024 — highest in Europe). DSGVO/TTDSG compliance. Targeting DACH region with German-language content and local legal expertise.

✓ Q1 2026 — Live

France

Second-largest EU economy. Full RGPD/CNIL/LCEN compliance. Strong demand in gastronomy and tourism — two sectors with France's highest review density and most aggressive competitor manipulation patterns.

Expansion Roadmap

Q1 2026 Done Spain, UAE, Germany, France — four simultaneous markets at launch
Q2 2026 Planned United Kingdom — English market, high review density, post-Brexit regulatory environment
Q2 2026 Planned Platform expansion: Tripadvisor, Trustpilot, Yelp — same detection models, new API integrations
Q3 2026 Planned Italy, Portugal, Netherlands — Southern European cluster + Benelux
Q4 2026 Planned Nordics (Sweden, Denmark, Norway) + Saudi Arabia — high digital maturity, high ARPU
2027 Vision North America (US & Canada) + Booking.com, Amazon — full platform coverage
Platform Strategy

Google Maps is the wedge.
The internet is the market.

Once the semantic detection models are trained on Google Maps — where 80% of local commerce begins — the pipeline ports natively to every review platform. The TAM expands from $2.4B to a $12.5B global opportunity.

Live

Google Maps

Primary platform. 80%+ of local business discovery. 1B+ monthly active users. Our highest removal success rate.

Q2 2026

Tripadvisor

900M reviews. Hospitality sector core. Same semantic detection, new endpoint API. Critical for hotels, restaurants, tourism businesses.

Q2 2026

Trustpilot

Dominant in EU B2B. 300M+ reviews. Particularly relevant for professional services and e-commerce. High ARPU sector.

Q3 2026

Yelp

100M+ reviews. US + Canada expansion enabler. Strong hospitality and healthcare presence. Bridges European and North American markets.

2027

Booking.com

130M+ reviews. Direct travel sector. High-value target for coordinated manipulation. Strong EU regulatory leverage.

2027

Amazon

500M+ reviews. E-commerce expansion opens product category markets beyond local services. Significantly expands addressable TAM.

Competitive Moat

Why BYEreview compounds over time.

Legacy reputation managers are dashboards. We are a legal and technical execution engine with network effects that strengthen with every case.

Global Threat Intelligence

Every fake review mapped in Munich strengthens our defense in Dubai. Our MongoDB vector database logs semantic signatures, temporal patterns and bot-ring fingerprints across all markets. The data network effects compound — a new market launches with Day 1 protection based on all historical cases.

Multi-Model Consensus

We triangulate three independent AI providers to eliminate hallucination risk. This creates an evidentiary standard that platform legal teams cannot reject — and that no single-LLM competitor can replicate without our architecture.

Execution, Not Just Detection

Detecting a fake review is a feature. Removing it is a product. Our Exa/Perplexity legal layer auto-generates DSA-compliant removal payloads tuned to the exact jurisdiction. Competitors detect. We act.

Human + Legal Layer

Every case is reviewed and signed by a criminal lawyer before submission. This hybrid AI + human model is both our quality guarantee and our regulatory compliance story — essential for DSA and EU AI Act alignment.

Business Model

Pay-on-success. Zero risk for the client.

We only charge when a fake review is confirmed removed. Free audit, transparent pricing, 60-day guarantee. Our incentives and the client's are perfectly aligned.

Free Audit

Every engagement starts with a no-obligation AI-powered scan. The client sees exactly which reviews are flagged, why, and what the removal probability is — before committing to anything.

Success-Based Pricing

Fixed price per review removed. No monthly subscription, no retainer, no hidden fees. Scalable for individual businesses and franchise networks alike.

60-Day Guarantee

If a removed review reappears within 60 days, we re-open the case at zero charge. Full refund if we can't remove it again. We only win when clients win.

Ethics & Compliance

What we don't do is as important
as what we do.

Report fake reviews exclusively through platforms' official channels

Comply with GDPR, DSA, DSGVO, CNIL, UAE Data Protection in every market

Human legal sign-off on every single case before any submission

Full transparency — clients see every step, every piece of evidence

Post, buy or broker fake positive reviews from any source

Hack, scrape, manipulate or bypass any platform's terms of service

Target legitimate negative reviews written by real customers

Allow AI to take any final action without explicit human oversight

Our Vision

Making online reviews
trustworthy again.

Generative AI has dropped the cost of creating a coordinated fake review attack to zero. The local internet — and the trillions in commerce it powers — faces a systemic trust crisis. Platforms are too slow and too large to act with precision.

BYEreview is building the infrastructure to solve this at scale: an AI-powered, legally compliant, ethically transparent system that protects businesses in every market where fake reviews are a problem — and proves, with cryptographic-level certainty, that a review is synthetic.

We're starting with Google Maps, where 80% of local commerce begins. But our vector database of synthetic semantic signatures is platform-agnostic and market-agnostic. Every case we close makes the next one faster to win.